Friday, August 9, 2013
Thursday, August 8, 2013
MA 260 / Week #7 Discussion: Bookstores
What was the impact of the growth of book superstores on the rest of the bookstore industry?
MA 260 / Week #7 Discussion: The Convergence among Books, Television, Films, and the Internet
Describe the synergy among books, television, films, and digital media under the same roof. Is this a good thing?
MA 260 / Week #7 Discussion: Mass Market Paperbacks
What are the good and bad sides of mass market paperbacks?
MA 260 / Week #7 Discussion: Muckraking Journalism
Why did President Teddy Roosevelt hold muckraking journalists in disdain while he rode on muckraking journalism to carry out his progressive reform and trust-busting?
MA 260 / Week #7 Discussion: How was the "The Great Wall" in a high-revenue magazine "torn down"?
Do a case study to show how the separation line between the editorial content and advertising content in magazines can get blurred.
MA 260 / Week #7 Discussion: Why Are Magazines Attractive to Advertisers?
Explain how magazines help advertisers reach their targeted readers with specialized content.
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